LA JOLLA GROUP -
LA JOLLA GROUP -
CHALLENGE
Construct a unique headquarters location for La Jolla Group. From lease negotiation through move‐in, La Jolla Group and their landlord were in dispute, providing a challenging atmosphere for collaboration and success. Additionally, La Jolla Group, as an owner of apparel/surf brands, had a distinct vision for their space and were forced to work with an architect who they believe did not share their vision.
SOLUTION
With decades of experience with the landlord, DBaC was able to bridge the gap between ownership/architect and La Jolla Group. Communication and around the clock supervision was key in separating ego disputes from process disputes.
RESULT
La Jolla Group was excited with how the space matched their vision and the completion of the space effectively ended a dispute with the landlord.
“Now that some time has passed, we see we put DBaC in a tough position, making it nearly impossible for them to succeed – yet they not only succeeded, they excelled. We love our space and would use DBaC whenever we possibly could.”